12/2/2005
Affiliate Marketing 2.0
Shawn Collins 在《 Affiliate Marketing 2.0 》列出了 Affiliate Marketing 1.0 与 Affiliate Marketing 2.0 的对照表,很Web2.0:
| Affiliate Marketing 1.0
| Affiliate Marketing 2.0
|
| Forums
| Blogs/RSS
|
| Staff with junior level marketing employee
| Outsourced affiliate program management
|
| Email to recruit affiliates
| Direct mail to recruit affiliates
|
| ePod and Yo!
| Chitika
|
| CPC fraud
| Google AdSense
|
| Raw data feeds
| Amazon.com Web Services, Cusimano.com, Scripts, GoldenCAN
|
| Wrong affiliates getting commission
| Direct links to merchant sites
|
| General affiliate networks
| Niche affiliate networks
|
|
Fraudulent leads
Relying on the affiliate networks for background on affiliates
|
TARGUS On-Demand Lead Verification
The Affiliate List | 来源:Affiliate Marketing 2.0 |
相关阅读:
Amazon 率先推出,Google AdSense 发扬光大,足以说明这种营销体系的意义。但考虑到国内互联网的氛围,很多这样的好经也都很容易被念歪。